Make storytelling intuitive.
Become a compelling storyteller to build a brand that stands out alongside a handful of hand-selected creatives, founders, fractionals, and freelancers building their business with soul.
A 5-week live, hands-on course on short-form storytelling for brand building that will transform the way you approach content.
Next cohort kicks off
Oct. 13th - Nov. 15th.
Everyone tells you to tell your story. This is how.
The gist:
There’s plenty of storytelling and brand-building advice out there…
But most of it is about writing novels and scripts, public speaking, or using the "Hero’s Journey” to craft the narrative—with no accountability to put what you've learned into practice or follow up to know if you're even doing it right.
And anyway, how to use storytelling online to send the right signal, create awareness, build trust, and get buy-in from your ideal customer requires an entirely different understanding and application of this critical skill set.
With AI taking over content and increased competition for attention, your unique perspective and strategic story—pulled from past experiences and everyday observations—is how you stand out.
But it takes an understanding of what works now and how to apply it to your business.
So, if you want to learn the essentials of storytelling to capture and convert attention without feeling cringy, awkward, or like a constant salesperson, this is for you. Here’s what to expect:
Live lessons (nothing pre-recorded)
Coaching, feedback, and real-time practice
Curated resources
Clear, straightforward frameworks to make storytelling a skill (not a struggle)
A beautiful Notion system to help you stay consistent
Course Breakdown
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Your brand identity is shaped by the stories you share.
We’ll hone in on your unique perspective and explore the core narratives that allow you to explore that perspective, resonate with your target audience, and allow you to sell without selling out.
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Not all stories can (or should) be the hero’s journey.
We’ll break down the foundational elements of compelling storytelling and show you how to shape stories for different platforms, making them engaging and memorable.
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Where do you find good, relevant stories? We’ll dive into how to mine your past experiences, as well as how to uncover powerful stories in the everyday to develop a storytelling practice that builds your brand.
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Finding your voice and ideas IP (intellectual property) is key to standing out.
We’ll explore how to refine your personality and writing style to shape stories that feel natural and authentic.
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Now that you have a clear action plan and content rooted in strong, resonant storytelling, what’s next?
A system to keep you consistent and hold you accountable.
Here’s what my people are saying…
““I can honestly say this *completely* changed the way I approach content. The way Renee breaks down storytelling frameworks and shares resources gives you a totally new perspective on creating, and makes it so much fun again. I came out of it with a proper system that keeps me consistent (and accountable), and for the first time, I actually enjoy showing up on social….Definitely one of my top 3 investments in my first year as a solopreneur.”
- Pilar Suquilvide, Fracional Agency COO
“I signed up for the first cohort after years of wanting to work with Renee, and it delivered beyond my expectations. Would sign up again, and again, and again, and again... and I'm sure it would be worth it every single time.”
- Maria Jose Rodriguez, Ghostwriter
“Grateful to have been part of the first run and learning that storytelling is actually not as elusive of a skill as it seems. And nothing will help you dig deeper and level up faster quite like the combo of Renee's hard-earned expertise and realtime feedback from the group.”
- Oren Shai, Organizational Psychologist
RESULTS
In 5 weeks you’ll have…
A system for noticing and capturing stories from your past and present experiences to turn into relevant content that meets your business goals.
A collection of ready-to-publish stories and a content calendar you can return to again and again, making storytelling an instinctive and sustainable part of your business.
Tools & resources to understand your ideal customer and capture customer insights.
Clarity on what to post, when and why.
A community of fellow entrepreneurs who continue to root for you and support you every step of the way. (And perhaps become referral partners!)
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"Last cohort was fire. Founders don’t miss this if you want to sharpen your storytelling and connect with people who get you."
Jasmine Williams, Tech Exec-Turned Coach
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"Even as a professional writer myself, I got so much value from this group and Renee’s expertise. She breaks down the elements of story and how it all maps to short-form in creative and sometimes surprising ways… The small group format was such an inspired way to run the program. I learned from everyone and benefitted so much from the diverse experiences, perspectives, and creative writing styles each person had."
Brittney Thompson, Freelance Content Marketing Writer
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“When I decided to join the first cohort, I had no idea what to expect. But I knew Renee’s stories and content stuck with me, so I knew I'd learn something valuable about storytelling. Turns out, it was all of the things she promised and more. Being in this close-knit community, meeting awesome people, and having a safe space to share my writing and stories was my favorite part of the experience. I still connect with everyone. And in the lonely world of solopreneuring, knowing I have that support is the gift that keeps on giving.”
Lindsay Hope, Email Marketing Expert
What’s included?
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Live Weekly Classes
Interactive sessions where we break down storytelling techniques and frameworks so you can build a narrative intuition.
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Group Workshops & Hot Seats
A space to refine your stories, get feedback, and understand exactly what makes content resonate.
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A Proven Process for Sustainable Storytelling
Walk away with a storytelling system you can use long after the cohort ends.
This is for you if…
1. You know storytelling is powerful but struggle to apply it to short-form content like social media, newsletters, and website copy.
2. You want to sound like yourself online while also being strategic about attracting the right audience.
3. You’re tired of generic content advice and want a hands-on, feedback-driven approach.